It’s 2020 and times are changing.
Pepsi is switching things up with a brand new tagline to kick off the decade. Moving forward, “The Choice of the New Generation” and “The Joy of Cola,” will no longer be used.
Instead, Pepsi is going with “That’s What I Like.”
In addition, Pepsi is rolling out five national TV commercials in the coming days during NFL Wild Card Games and the 2020 Golden Globes Telecast. We can expect even more during the Super Bowl.
The brand says the new tagline “is derived from and inspired by loyal Pepsi drinkers who proudly like what they like without worrying about what others will think.”
In the past, the brand has featured music from Britney Spears, Pink, Beyoncé, Enrique Iglesias, Queen, and more. As always, the new commercials from Pepsi have a heavy emphasis on music — featuring singles from Shakira, Missy Elliott, Idris Elba and more.
Plus, there’s a hilarious “DJ” ad. Watch below.
Pepsi 2020
Source: Media Post
Recent Posts
Aphrodite’s Child – 666 – The Apocalypse Of St John: 50th Anniversary Boxset
Here’s what Sleep Token played as they kicked off 2024 European tour, with III and IV missing out due to illness
Bob Dylan, Usher Hall, Edinburgh, November 5, 2024
BTS’ RM releases trailer for upcoming documentary ‘RM: Right People, Wrong Place’
My Chemical Romance’s Frank Iero shares reasons for voting: “It is far less likely that any Nazis or other hate groups will be voting for Kamala Harris”