Today marks a big day for Brooklyn rapper Tekashi 6ix9ine. The controversial celebrity announced that he would be making his first public appearance in years Instagram Live, inviting fans to join him at 3 PM EST. Giving people enough of an advance, you can bet top dollar that 6ix9ine is looking to break the record that Tory Lanez currently holds for the highest number of concurrent viewers on a live-stream for the platform. 

He will also be premiering his new song and music video during the stream, making the announcement with a huge billboard in the middle of New York City's Times Square. "This King Is Back," he declared, showing off a new photo of himself.

Already, that picture has been turned into a cartoon for the rapper to use on social media, switching his avatar on Instagram to reflect the change. The alteration was apparently made sometime last night.

Previously, 6ix9ine had been using a cartoon image of himself eating cheese on a rat trap, joking about his status as a snitch. 

Tekashi 6ix9ine made his fortune by trolling the entire rap music industry on social media… is anybody surprised that he’s doing the exact same thing while he plots his comeback?

The Brooklyn-born rapper is a highly controversial figure in pop culture, known nationally a federal informant. For the last twelve months, the rainbow-haired star has been clowned in all directions and, now, he’s forcing his narrative in his own hands and shifting it.

If you know they’re going to laugh at you, why don’t you laugh at yourself first? Right? That’s the approach Tekashi 6ix9ine seems to be going for as he re-establishes himself as a character worthy of our time and attention.

The rapper re-emerged on Instagram last night, editing his avatar and bio to poke fun at himself.

For his photo, 6ix9ine decided on an animated sketch of himself in a prison jumpsuit, eating cheese and laying on a rat trap. 

For his bio, the star chose the following: “Why everybody callin me a snitch? I’m missin something…?”

The strategy appears to be working out in 69’s favor as many of his critics are sharing a laugh with him about this.

Like I said — if you can’t beat ’em, join ’em! Will it end up working for Tekashi 6ix9ine or will he always be a rat in your eyes?

The city of Los Angeles and the entire world is mourning the loss of a hero, Kobe Bryant, after the 41-year-old tragically died in a horrific helicopter crash in Calabasas, California. The basketball legend was on the way to his Mamba Sports Academy in Thousand Oaks, using his helicopter to bypass the busy Los Angeles traffic. Kobe was one of nine people aboard the helicopter who passed away, including his daughter Gianna. As part of the public grieving process, fans have been sending their love and strength to Vanessa Bryant, who has lost both a husband and a daughter. In her first public move since the terrible accident this weekend, Bryant has updated her profile picture on Instagram to a photo of her lost loves, Kobe and Gigi.

Alberto E. Rodriguez/Getty Images

The Bryant family has still not released a statement on the passing of Kobe and Gianna but Vanessa took her first step back into real life, updating her social media profile with a heartbreaking picture of her late daughter and husband. The image shows Kobe, who was selected to the Western Conference All-Star team, hugging Gianna, both with tremendous smiles on their faces.

Among the thousands of tributes pouring in this week, one of the most poignant came from a news reporter who recalled a conversation she had with Kobe about being a father to several girls, to which he noted that he loves being a “Girl Dad.” Bryant was a family man, taking pride in the lives of his girls and always supporting his wife. We would like to send our most sincere condolences to the Bryant family for their losses.

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There are unwritten rules pertaining to how we should present ourselves in different forums of the internet. On Twitter, you can generally be your unfiltered self, posting whatever the hell comes to your mind because, well, that's what happens over there. On Facebook, you've got to be a little more in control of your thoughts... After all, your crazy uncle is reading every word you write. The meme format taking over the world right now derives from 74-year-old Dolly Parton, who shared a collage of profile pictures she uses for the different platforms. People are quickly submitting their own entries and Eminem, who just released his surprise album Music To Be Murdered By, decided to throw his name in the hat. 

Scott Legato/Getty Images

"Do I do this right?" asked Marshall Mathers in his caption, sharing a list of pictures he deems appropriate for LinkedIn, Facebook, Instagram, and more. For LinkedIn, he wears a professional get-up, adjusting his tie and looking very employable. Facebook shows a more recent shot of the rapper giving a smouldering look to the camera, feeling himself and his beard line-up. On Instagram, the legendary Detroit native feels he can go a little crazy, posting an image of him as Santa Claus on a reindeer. The bottom right corner of his meme shows what he would use as his Grindr profile pic, joking that he has an account on the gay dating app. As you would expect, it's that iconic firecracker shot.

Yes, Marshall. You did do this right. However, your manager is probably on his way to take your phone away for the day.

Boy, oh boy. Things between French Montana and 50 Cent have been getting heated in the past week and a half. What started as a petty jab at French’s celebration has turned into full-on Internet warfare between the Power exec. and the Coke Boys founder. Although French has gone to extremes to take down Fif, 50 Cent has been fully fixated on French’s vehicles.

French has gone to 50 Cent levels of pettiness in the past few days in an attempt to take down the Power exec. Fif’s known for his cruel methods of attacking his foes so it would only appear that French has spent some time studying the game. He’s pulled up receipts alleging Fif’s bedroom kinks and tattletale past which he’s insisted will ruin Fif’s career — an impossible task that would take more than the powers of the Coke Boys head honcho to accomplish.

Despite the extensive research French has done, 50 Cent has continued to keep this all in good fun, maintaining the topic at hand: French Montana’s vehicles. Now, you may have seen the autonomous Avatar-inspired Mercedes-Benz concept car, named AVTR, in collaboration with James Cameron. Well, it appears that 50 Cent has his sights set on it but he had the urge to remind everyone that the car isn’t from 2008, referring back to the initial point of his feud with French which was the recently-purchased Bugatti that came out over a decade ago. 

Peep the post below.