Drake has treated DJ Akademiks has an annoying little brother over the years. Though there has been some tension, they've come a long way since Drake demanded Akademiks "dip from my Live" during a birthday dinner for his mother. 

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Shortly after the release of his latest project, Dark Lane Demo Tapes, Drake went on Instagram Live where he gave Akademiks a shout out. I'm sure you've seen the footage by now of Akademiks going ballistic in his gamer studio and breaking his chair due to excitement over Drake's acknowledgment. However, the two actually hopped on Instagram Live together for a brief moment where Ak finally received the moment he's been waiting for his whole life -- Drake publicly expressing his appreciation for him.

Though it began with Drake simply wanting to see what Akademiks was drinking, Akademiks slowly began prying for answers surrounding the project before pulling a move. "I'm a little disappointed. I thought we had a rapport," Akademiks said before Drake shut down any possibility of an interview. "I'm not doing an interview with you, man. I just -- I added you to see the Hennessy," Drake replied.

Despite the let down, Akademiks was persistent in his attempt and used the Hennessy bottle as leverage. "What do you drink when you create?" Akademiks asked.

"Oh my God. Yo, listen -- What do you drink when you create?!" Drake asked in response. 

The madness continued with Drake essentially using Akademiks fandom for his own entertainment. "For all the times me and you been through, I need to see you pour the craziest shot right now and do it right now," Drake requested of Ak who instantly obliged, though Drake was quickly pestered by Akademiks' ass-kissing. 

"Cheers, we had a great talk the other day, though, man. That was great, man. Honestly, you're a good yute, man. Honestly, real talk," Drake said before Akademiks downed a triple shot of Hennessy without hesitation. 

Nas assumed his duties as brand ambassador for Hennessy this week by narrating a commercial to announce the liquor brand’s new partnership with the NBA. The multi-year deal, which solidifies Hennessy as the Official Spirit of the NBA, WNBA and USA Basketball, was announced on February 10th, ahead of this weekend’s 2020 NBA All-Star Game.

Noel Vasquez/Getty Images for Hennessy

“We are pleased to be partnering with the NBA, a forward-thinking league that embodies our ‘Never stop. Never settle.’ mantra,” Hennessy’s Senior Vice President Giles Woodyer said in a press release. “There’s an energy pulsing through the NBA that compels it to evolve, to push the limits of its own potential. Our new collaborative journey is rooted in this joint passion and will explore the realms of legacy, culture and innovation.” The NBA mirrored these sentiments, as the NBA Senior Vice President of Media and Business Development, Dan Rossomondo, stated, “Our partnership with Hennessy provides an exciting opportunity to reach and engage with a broader segment of basketball fans around the NBA’s marquee moments. As the iconic brand continues to expand its business in sports marketing, we look forward to creating elevated experiences and unique initiatives that celebrate the game of basketball.”

To bring the partnership to life, Nas was asked to narrate a commercial titled  “The Lines,” in which white contours come together to outline the image of a basketball court and wrap around a bottle of the best-selling Cognac. “The laws of the game say the lines contain it but contain it, they fail,” Nas declares in the clip. “Cross the line. Move the line. Break the line. This game forever grows. Forever spreads. No corner of society out-of-bounds. A cultural force no whistle can stop. The court dimensions may be set. But this game is ever-expanding. The spirit of the NBA.”

Noel Vasquez/Getty Images for Hennessy

Nas, who has been representing Hennessy for almost 7 years now, also hosted the Hennessy All-Star Weekend Gentlemen’s Lounge at The Old Post Office in Chicago on Friday, alongside A$AP Ferg.