Football fans around the nation wait for February to arrive so that they can see the culmination of another intense NFL season, crowning a victor among thirty-two teams ferociously battling to gain supremacy. Pop culture fanatics equally use the opportunity to watch one of the most-anticipated musical performances of the entire year during the coveted halftime slot. Even if you’re not a big football or music fan, you can still find enjoyment on Big Game Sunday with all the extravagant advertisements airing on network television.

During the last week and a bit, we’ve been granted some previews of what to expect come Sunday with commercials being heralded by Post Malone for Bud Light, Lil Nas X for Doritos, and many more. On top of exclusive trailers, teasers for upcoming films and television shows, and more being catered toward entertainment junkies, promotional firms paid millions of dollars for primetime advertising spots during the sporting event. With major corporations budgeting disgusting amounts of money for their Super Bowl ads, viewers were left smiling, laughing, crying, and more from the commercials being presented. If they succeeded, some of y’all may even be putting some money aside to cop their product. 

With so much goodness airing during the breaks last night, we’ve rounded up the best Super Bowl ads below. Let us know which one was your favorite.

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Last week, Mr. Peanut became a trending topic as Planters started promoting ads on social media apps that announced the death of its 104-year-old mascot. The marketing campaign was intended as a lead-up to the Kraft-owned snack company’s Superbowl commercial, starring Wesley Snipes and Matt Walsh. While the 30-second clip of Mr. Peanut and the actors experiencing a car accident is still set to air during this Sunday’s event, Planters has decided to dial back the ads of Mr. Peanut’s demise in light of the passing of Kobe Bryant. 

On Sunday afternoon (Jan. 26), it was reported that the NBA legend was killed in a helicopter crash while he was travelling with his daughter Gianna to her basketball game in Thousand Oaks, California. Seven other passengers also perished in the crash, including John Altobelli, his daughter Alyssa Altobelli, his wife Keri Altobelli, Mamba Academy coach Christina Mauser, Sarah Chester, her daughter Payton Chester and pilot Ara Zobayan.

In the wake of this tragedy, Planters has revised their plan to advertise death-related posts on people’s social media feeds. Planters said in a statement that it will “evaluate next steps through a lens of sensitivity to those impacted by this tragedy. The company added that “at this point, the pause impacts only paid advertising on channels like Twitter and YouTube, and some other outreach in the immediate wake of this tragedy. No change has been made to our plans for Super Bowl Sunday.”

Famed Planters mascot Mr. Peanut has been officially declared dead following a tragic Super Bowl ad in which the animated nut gets in a car accident with actors Wesley Snipes and Matt Walsh. While taking a road trip, Wesley, Matt, and Mr Peanut cruise through a narrow road on the edge of a cliff in the NUTmobile. After an armadillo blocks their path, Mr. Peanut instinctually swerves the vehicle, and the trio must escape the danger. They fly off the cliff before each grabbing hold of the same hanging tree branch that immediately begins flattering under their combined weight. Wesley and Matt insist he doesn't, but Mr. Peanut makes the decision to sacrifice himself in order to save his two friends, releasing his grip and falling to his death. He lands on the crashed NUTmobile, which promptly explodes and results in Mr. Peanut's death.

While the ad (and Mr. Peanut, for that matter) is obviously fictional, Planters brand manager at Kraft Heinz, Samantha Hess, confirmed the official death of the beloved snack food character in a statement. “It’s with heavy hearts that we confirm Mr. Peanut has passed away at 104 years old,” she stated. “He will be remembered as the legume who always brought people together for nutty adventures and a good time." The Estate of Mr Peanut echoed these sentiments in a tweet, writing, "In the ultimate selfless act, he sacrificed himself to save his friends when they needed him most. Please pay your respects with #RIPeanut."