ThankYouSmitt: Swagger, Vulnerability, and the Vision Behind “Baretta Everyday Chopper”

ThankYouSmitt is rapidly establishing himself in the hip-hop scene with his unapologetic style and captivating energy. His new video for "Baretta Everyday Chopper," from his debut album Call God, perfectly shows this swagger, drawing viewers into a world defined by confidence, hustle, and raw authenticity.

In an exclusive interview, he delved deeper into the creative process behind the video, the meaning of the song, and how he balances East Coast swagger with vulnerability. When it comes to creating visuals for his music, ThankYouSmitt emphasizes the importance of aligning the video’s vibe with the song's emotion. “I often think about big production ideas,” he explains, “but simple, eye-catching videos can be just as effective.”

For "Baretta Everyday Chopper," he collaborated closely with his videographer, Swish, to focus on direct, no-frills shots that amplify the song’s message. “The goal was to emphasize the lyrics while being visually engaging,” he adds. The video opens with a fictional newspaper article chronicling ThankYouSmitt’s rise, a creative touch attributed to his videographer. “It reflects how he views me and his belief in my craft,” ThankYouSmitt says.

He highlights the metaphor in the lyrics, connecting the Beretta with blessings, wisdom, and a divine purpose. “The Beretta is a metaphor for the blessings, wisdom, and feelings of God in my heart that I hope to share through my music. I want my music to make you “Call God,” and I hope to be the vehicle for His work.” As ThankYouSmitt continues to rise in prominence, his commitment to authenticity and engaging storytelling will undoubtedly resonate with listeners, solidifying his status as a compelling voice in modern hip-hop.