Alt-pop sensation Baby Queen has officially announced her highly anticipated second studio album, I Hope You Don’t Remember Me. Set for release on July 24 via Insanity Records, the project follows her 2023 breakthrough, Quarter Life Crisis, and marks a significant shift in her creative direction.

To celebrate the announcement, the singer—real name Bella Latham—has unveiled the new single ‘Permanently Obsessed’. The track joins previously released songs ‘Word Vomit’, ‘Feel Something’, and the album’s title track, offering fans a glimpse into a more introspective body of work.

Latham describes the album as a departure from her signature sociopolitical commentary, opting instead to explore personal narratives centered on love, rejection, and ego. The record features an impressive lineup of collaborators, including producer Alex Casnoff, bassist Michael Shuman of Queens Of The Stone Age, and drummer Carla Azar, known for her work with Jack White and PJ Harvey.

Reflecting on the writing process, Latham shared: “The songs I wrote seemed to reveal more about me than about the people or relationships I was writing about.” She noted that the album shines a light on “corners of myself I hadn’t looked at in a long time” and “truths I had long been trying to avoid.”

In support of the new release, Baby Queen will embark on a nine-date UK record store tour throughout July. The intimate run of shows kicks off in Oxford on July 21 and concludes in Nottingham on July 30.

Baby Queen’s in-store tour dates:

• July 21 – Truck, Oxford
• July 22 – Rough Trade East, London
• July 23 – Resident, Brighton
• July 24 – Banquet – Fighting Cocks, Kingston
• July 25 – Rough Trade, Bristol
• July 27 – Wax & Beans, Bury
• July 28 – Rough Trade, Liverpool
• July 29 – Crash – Headrow House, Leeds
• July 30 – Rough Trade – Nottingham