Despite everything, some protestors have still managed to maintain their sense of humour. At a demonstration in Los Angeles on Tuesday (June 2nd), just one of the many nationwide efforts to fight against police brutality and systemic racism, comedian Everett Byram took the opportunity to parody Kendall Jenner's famously mocked and later revoked 2017 Super Bowl Pepsi commercial.
Dimitrios Kambouris/Getty Images for DKNY
As you are likely well aware, in the now-infamous ad, the model opts to ditch a photo shoot in order to join a march taking place on the street. It's not clear what the protest is for, but regardless, Kendall takes part, and ultimately hands a police officer a can of Pepsi as a peace offering. The commercial was widely criticized for its tone-deaf portrayal of protestors' relationship with police as well as its oversimplification of activism.
However, Everett, like many in the years since the ad aired, found the humour in the absurdity of this ridiculous gesture, and decided to try it out for real. In a clip from the L.A. protest, Everett can be seen handing an LAPD officer a can of Pepsi.
“Hey, you guys, like a Kardashian over here," he says. "Hey, look, it’s a Pepsi, you want a Pepsi? Have it! Have a Pepsi, dude!” After the officer declines his offer, Everett exclaims, “But it helped in the commercial!" The cop responds, “I don’t drink soda."
In another instance, a protestor attempted to use Kendall's strategy by approaching a line-up of police officers in full riot gear, his arm outstretched holding a bottle of Pepsi. "I can’t believe someone actually did it," a Twitter user wrote in the caption.
LeBron James Stars In Nike’s "Never Too Far Down" Campaign
LeBron James is helping inspire the world during this dark time in our history.
LeBron James is easily one of the most recognizable faces in the entire sports world which makes him the perfect voice to star in a big advertisement for a company like Nike. As of right now, we are going through a very dark time in human history. The Coronavirus pandemic continues to ravage its way around the world and there is no telling where this could all go next. It feels like time is at a standstill and every day, people are feeling more and more pressure.
LeBron and Nike are looking to ease this pressure with a brand new campaign called “Never Too Far Down.” The video contains narration by James which is placed over clips of famous athletes like Serena Williams, Cristiano Ronaldo, and Tiger Woods. The message is simple: no matter how bad things get, we can always overcome and succeed.
The campaign drives this message home with sports as the metaphor and it makes for some powerful imagery. During this time, we have seen numerous commercials that try to ease people’s nerves and this is by far one of the best we have seen.
Hopefully, some of you are feeling more inspired now and possess the motivation to go out and do that thing you’ve been meaning to accomplish.
Volkswagen Pulls Racist Ad & Apologizes
Volkswagen has issued a public apology after releasing a racially insensitive advertisement.
Following public outcry and backlash, German automaker Volkswagen has removed a video ad from their Instagram page that many are calling racist.
In the 10-second video uploaded to the company’s page, a pair of oversized white hands are seen dragging a black man away from a yellow car, the new Golf 8, and violently shoving him into a restaurant called “Petit Colon,” which in French translates to Little Colonist or Little Settler. Twitter users also pointed out that as the German slogan “Der Neue Golf” appears, the letters briefly spell the German iteration of the n-word. The ad has since been removed from the company’s official feed, but you can still watch the video on Twitter.
The company, which also owns automobile brands Audi and Porsche, issued a public apology on Wednesday in a statement made by the head of sales and marketing, Juergen Stackmann, and head of diversity management Elke Heitmueller. In a joint statement, the two shared their horror with the ad and that they were conscious of the company’s origins.
Volkswagen was founded in 1937 by the Nazi government and used slave labor from concentration camps during manufacturing.
Stackmann and Heitmüller said in the statement, “We posted a racist advertising video on Volkswagen's Instagram channel. We understand the public outrage at this. Because we're horrified, too.”
They continued, “We're ashamed of it and cannot explain how it came about. All the more reason for us to make sure we clear this up. And we will make the results and consequences of the investigation public.”
Volkswagen was the largest automaker by sales in 2016 and 2017.
Lil Uzi Vert Had To Level Up On Lil Baby Song To "Keep Up"
Lil Uzi Vert gives some major praise to Lil Baby, saying that he had to step up his game to hang with him on "Commercial."
Lil Baby released one of the best albums of the year so far with My Turn. His first-ever #1 album, Lil Baby opened so many new eyes to his music, completely taking over this year. His reign at the top of the chart was short-lived with Lil Uzi Vert releasing Eternal Atake soon after, but the album is still charting and streaming well.
One of the stand-outs on My Turn is "Commercial," the collaboration between Lil Baby and Lil Uzi Vert. Before that song was released the two rappers had not collaborated much but now, they seem to be close friends in the studio. Baby and Uzi delivered some magic on the album and, on Twitter, the Philadelphia rapper explained why he went so hard.
Responding to a fan who asked about his verse on "Commercial," Lil Uzi Vert said that he only levelled up in order to stay in the same league as Lil Baby.
"Because lil baby 2 good I had 2 keep up," wrote Uzi.
L-U-V isn't the only one of Baby's peers offering him some much-deserved praise. In recent months, Lil Wayne has named him his favorite artist on two separate occasions. LeBron James also referred to the 25-year-old as the MVP of rap right now.
Re-visit the track below.
KFC Pulls Finger Lickin Good Campaign Amid Coronavirus Outbreak
KFC received several complaints about their irresponsible "finger licking good" campaign.
In the midst of the coronavirus pandemic, Kentucky Fried Chicken is pulling an advertising campaign after receiving complaints about their irresponsible message.
The fast-food giant has suspended it’s “Finger Lickin Good” campaign in the U.K. according to a report from TheBlast. The campaign focuses on extreme finger-licking and included KFC’s famous “finger-lickin' good” tagline. The commercial includes people who were so impressed while eating KFC chicken they had to lick their fingers fully after the meal.
With the coronavirus spreading through Europe and the world, some viewers found it downright irresponsible to air that commercial. More than 150 people complained to the U.K.’s advertising review board, and therefore on Thursday, KFC pulled the ads.
A spokesperson for Advertising Standards Authority said: “We have been in touch with KFC, who had already taken the decision to withdraw the ad before we had informed them of the complaints. On that basis, we won’t be taking any further action on this occasion.”
The fast-food chain isn’t alone however. In recent days, Coors Light and Hershey Co. have also pulled ads over fears that depicting hugs and handshakes or making jokes about working from home could be seen as insensitive. We’ll continue to keep you posted on the coronavirus pandemic moving forward.
Nas Tapped To Announce NBA & Hennessy Partnership
Nas narrated a commercial announcing the NBA and Hennessy’s new partnership, which makes the liquor brand the Official Spirit of the NBA, WNBA and USA Basketball.
Nas assumed his duties as brand ambassador for Hennessy this week by narrating a commercial to announce the liquor brand’s new partnership with the NBA. The multi-year deal, which solidifies Hennessy as the Official Spirit of the NBA, WNBA and USA Basketball, was announced on February 10th, ahead of this weekend’s 2020 NBA All-Star Game.
Noel Vasquez/Getty Images for Hennessy
“We are pleased to be partnering with the NBA, a forward-thinking league that embodies our ‘Never stop. Never settle.’ mantra,” Hennessy’s Senior Vice President Giles Woodyer said in a press release. “There’s an energy pulsing through the NBA that compels it to evolve, to push the limits of its own potential. Our new collaborative journey is rooted in this joint passion and will explore the realms of legacy, culture and innovation.” The NBA mirrored these sentiments, as the NBA Senior Vice President of Media and Business Development, Dan Rossomondo, stated, “Our partnership with Hennessy provides an exciting opportunity to reach and engage with a broader segment of basketball fans around the NBA’s marquee moments. As the iconic brand continues to expand its business in sports marketing, we look forward to creating elevated experiences and unique initiatives that celebrate the game of basketball.”
To bring the partnership to life, Nas was asked to narrate a commercial titled “The Lines,” in which white contours come together to outline the image of a basketball court and wrap around a bottle of the best-selling Cognac. “The laws of the game say the lines contain it but contain it, they fail,” Nas declares in the clip. “Cross the line. Move the line. Break the line. This game forever grows. Forever spreads. No corner of society out-of-bounds. A cultural force no whistle can stop. The court dimensions may be set. But this game is ever-expanding. The spirit of the NBA.”
Noel Vasquez/Getty Images for Hennessy
Nas, who has been representing Hennessy for almost 7 years now, also hosted the Hennessy All-Star Weekend Gentlemen’s Lounge at The Old Post Office in Chicago on Friday, alongside A$AP Ferg.
Bill Murray Reprises His Iconic Role From "Groundhog Day" For Jeep Super Bowl Ad
Fun fact: the Super Bowl has actually fallen on the real Groundhog Day this year.
Bill Murray has found himself in the same dilemma as he did in 1993: he keeps reliving the same day over and over again! The seasoned actor and comedian has reprised his role as Phil Connors in the 1993 film, Groundhog Day, which sees Murray’s character waking up on the same day, every day. The blast from the past took place in a Fiat Chrysler Super Bowl ad for the Jeep Gladiator pickup, and aired on Sunday morning, the same day as, of course, the Super Bowl, and the real Groundhog Day this year. In the commercial, Bill as Phil has to endure the same day over and over, but ultimately learns to enjoy his fate thanks to his Jeep Gladiator.
Replacing the classic Chevrolet C-10 pickup that served as Phil’s getaway car in the original film, the Gladiator takes Bill and his new groundhog pet on a new adventure every day, from biking and snow drifting to playing whack-a-mole, which, Bill as Phil tells the groundhog, is “just a game.” The slogan for the ad, “No day is the same in a Jeep Gladiator,” is a play on the movie’s original poster that said, “He’s having the day of his life…over and over again.”
Valerie Macon/Getty Images
Olivier Francois, head of Fiat Chrysler Chief Marketing Office, reached out to Bill back in October upon realizing that the Super Bowl would fall on Groundhog Day in 2020 for the first time in 54 years. “What is incredible here is that obviously we got Bill Murray to say yes to do it. This is totally a miracle,” he said, noting that it was “crucial” that Bill sign on for the ad. “It’s the same kind of miracle having Super Bowl Sunday falling on Groundhog Day.” They wanted to make the ad as close to the original film as possible, down to the last detail. The ad was shot at the same location as the film (Woodstock, Illinois), and features appearances by Bill’s brother, Brian Doyle-Murray, who played the city of Punxsutawney’s mayor, and Stephen Tobolowsky as “Needlenose Ned” Ryerson. The ad also was released at 6 a.m., the same time that Phil woke up everyday in the movie.
Columbia Pictures/Getty Images
According to Olivier, much of the commercial was unscripted, Bill using his famous improv skills for much of the comedic effect. “He is just a free spirit. He will just do what he wants to do just in the moment. He will be adventurous,” said Olivier about Bill.” It’s in perfect alignment with Jeep’s DNA. And like Jeep, he is a global American cultural icon.”
Lil Nas X Stars In New Doritos Super Bowl Commercial: Watch
Watch Lil Nas X star in the new Doritos commercial airing Super Bowl Sunday.
Lil Nas X is taking his talents to the small screen. Earlier this week, Doritos released their upcoming Super Bowl ad starring non other than the “Old Town Road” singer.
In the 60-second commercial, the young musician duels with Western star Sam Elliott over a bag of the brand’s updated Cool Ranch chips. But rather than engage in a game of quick draw, the pair have a straight-up cowboy dance battle. And of course they dance to his hit song “Old Town Road” in the process.
“I was just happy to be in any kind of ad but then Doritos and plus it being a Super Bowl commercial, it was like next level for me,” he told CNN. “Sam was the coolest, and he’s always in character,” Nas X said. “He was just nice to talk to.”
“I was a little concerned about having to dance at this point in my life,” Elliott told Adweek. “I used loved to dance, I’ve always been athletic but, you know, at 75 things slow down… I wasn’t worried about opening my mouth and talking, but the dancing was a challenge.”
Check out the commercial (below).
PETA’s Colin Kaepernick-Inspired Ad Gets Shut Down For Super Bowl: Report
PETA claims the NFL is pressuring FOX in not airing their Kaepernick-themed ad.
So PETA, the People for the Ethical Treatment of Animals, has a commercial they’re wanting to air on Super Bowl Sunday that portrays some animated animals taking a knee during the National Anthem to protest injustice, but apparently the Colin Kaepernick-vibes are too controversial to get the network’s approval.
According to TMZ, PETA wanted to make a commercial calling for an end to speciesism. To “challenge people to expand their concept of injustice to include humans’ injustice against other species.” In other words, they want people to stop killing other living species, regardless of who they are.
PETA says everything was on track to be aired after they submitted the Colin Kaepernick-themed ad back in December, even hearing at the time that it was being looked over, but apparently they haven’t heard a word since then. They were reportedly told by their agents that the NFL was pressuring Fox to not air the ad.
PETA also says their claims to run the commercial in local markets, either before or after the Super Bowl, have also gone completely unanswered. A source close to the league says it’s ultimately up to the network carrying the game, not the NFL, to approve or reject all ads. However, PETA believes otherwise and knows the power & influence of the NFL.
Check out the controversial commercial (below) and let us know what you think. Too bad for FOX or should it be aired?
Genesis Cuts Out Helicopter From Chrissy Teigen & John Legend’s Super Bowl Ad Admist Kobe Tragedy
Genesis did the right thing.
With Super Bowl LIV just days away, the commencing of NFL festivities in Miami are upon us while major brands are gearing up to premiere their latest advertisements for millions of football to view upon their set air times. In wake of the passing of Kobe and Gianna Bryant and nine others in the tragic helicopter accident that took place this past Sunday, one company, Genesis automobiles, is adjusting their Super Bowl commercial to eliminate a helicopter scene.
Emma McIntyre/Getty Images
In the commercial starring the A-list couple of John Legend and Chrissy Teigen, the famed twosome attends a gaudy gathering filled with ‘old luxury’ stereotypes. Displeased with their presence at the event, the Grammy Award-winning artist and his model counterpart introduce Genesis’ latest luxury SUV and ditch the party, but not before John Legend forces Teigen to present him with the magic words, “Sexiest Man Alive.”
This ad marks Genesis’ first-ever Super Bowl commercial set to air during the second quarter of the championship game between the Kansas City Chiefs and San Francisco 49ers. In a statement reported by the company’s spokesperson to USA Today, Genesis reveals their decision to remove the helicopter scene from the minute-long ad stating:
“Today we re-cut our Super Bowl ad, to remove a stationary helicopter that was in the opening two seconds of the commercial. The ad had been filmed, produced and delivered well before Sunday’s tragedy, so we took down the spot out of compassion and sensitivity to the families.”
This act of compassion and consciousness towards the millions affected by the loss of Kobe, his 13-year-old daughter, and the additional passengers on board, could help boost Genesis’ stock who is a subsidiary of Hyundai.
Check out Genesis’ Super Bowl commercial starring Chrissy Teigen and John Legend below and tune into Super Bowl LIV this Sunday, Feb. 2, at 6:30 P.M. EST on FOX.